2min chapter

Lochhead on Marketing cover image

031 8 Stages of Digital Marketing w/ Ryan Deiss

Lochhead on Marketing

CHAPTER

Marketing Is Expanding in Importance

Ryan: I think marketing historically has done a poor job in that middle part of the relationship building. And so what I finally did, because I feel like I can tell sales what to do, but I'm going to just own it. All right, marketers, you own it. You own all of these different stages," he says. "It doesn't work unless marketers are willing to own it"

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode