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Ritual design: make the mundane meaningful / Adam Cochrane / Circle 04

Service Design Show

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The Responsibility of Rituals in Design

Rituals are there to strengthen the bond between people but that also means that they could exclude other people. As a designer you have a quite big responsibility there. If you base solely the celebration of the week in this drinking ritual then you're also excluding them so intangibly and kind of like very under the radar. It's our responsibility as designers at least from my point of view that we are inclusive.

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