Q&A Special (E)
Akimbo: A Podcast from Seth Godin
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Investing in the Short Term, Building Entities That Last
AOL spent $300 million mailing CDs and floppy disks to every person in America. The offer was, you can get online right now for free or throw out this thing that feels sort of valuable. That offer didn't highlight what was going to happen in 10 years if lots of people got on the internet. It was about now. What we do as leaders is persuade ourselves that we're on a long term mission.
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