Drinking Isn't as Cool as It Used to Be

This is primarily that type of event. And if you don't have someone to go with, by ticket, we had so many people do that a couple of years ago. According to a survey this year done in 2022, 26% of 16 to 24 year olds are totally fully alcohol-free. So it's pretty much saying that another study says that people who visit the pub now, almost one third of them are going alcohol free.