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12min chapter
Rory Sutherland
Tetragrammaton with Rick Rubin
Unconventional Advertising and the Power of Brands
The speaker shares their experience in the advertising industry, highlighting the freedom to suggest unusual ideas and the acceptance of creativity in fields like music and humor. They discuss the reductionist tendency in business and the role of emotions in decision-making. The chapter also explores the speaker's background and educational choices, ultimately leading them to choose advertising as a career path.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode