The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Sales: Why You Should Not Do PLG and Enterprise Sales at the Same Time | How To Move Into Enterprise Sales Gradually | How To Make a Comp Plan For Sales Teams | Why Discounting is Good and Can Be Used with Stevie Case, CRO @ Vanta

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Navigating Sales Challenges and Leadership

This chapter explores the complexities of assessing new sales hires in long enterprise sales cycles, emphasizing the need for effective management oversight. It highlights strategic selling techniques, including the careful use of discounting and adapting to changing customer values. The discussion also touches on the evolving role of sales leadership in fostering open communication and empathy in sales environments.

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