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Episode 119:🚨Blockbuster episode🚨The Google antitrust ruling + Mark Zagorski on what the critics have wrong about DoubleVerify

Marketecture: Get Smart. Fast.

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Transforming Advertising with AI: Beyond Keywords

This chapter explores the transformative effects of AI on advertising, specifically in the realms of contextual and verification technologies. It highlights the shift from traditional keyword-based methods to advanced AI solutions that improve video analysis and contextual understanding.

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