AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Introduction
Learn about the significance of running systems and having a playbook in a personal training business, using examples from 'The E-Myth Revisited' and a story about a barber shop.
In this episode, we discuss the importance of consistency. In fact, many people maybe take it for granted, but it plays out in the customer experience in a big way. You see, if you want to scale your business, you want to then hire another trainer and then another one, you're going to want to make sure that you can turn to those people and say: “This is how we do things.”
And that no matter if they're working with you as the original coach or one of the people in your business, there's no lapse in customer experience. So build a playbook, and then you have to run the play.
Take, for example, your experience with a haircut. It’s not just about the haircut, but also about the customer experience at the barbershop. Likewise, when it comes to personal training, it’s not just about the workout.
Being able to deliver effective workouts just barely gives you the right to even be in business in the fitness studio space. Being able to deliver a great workout with a really amazing customer experience around it - that's really hard. But if you can do it right, now, you're cooking with oil. Stay tuned for the nuts and bolts of consistency.
Key points of Discussion:
---------
Additional Resources:
---------
You can find the podcast on Apple, Google, Spotify, Stitcher, or wherever you listen to podcasts.
If you haven’t already, please rate and review the podcast on Apple Podcasts!
Listen to all your favourite podcasts with AI-powered features
Listen to the best highlights from the podcasts you love and dive into the full episode
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
Listen to all your favourite podcasts with AI-powered features
Listen to the best highlights from the podcasts you love and dive into the full episode