Marketplace cover image

Short-term corporate borrowing climbs

Marketplace

00:00

Y2K Fashion Revival: Gen Z's Nostalgic Trend

This chapter delves into the resurgence of Y2K fashion among Gen Z, assessing the challenges brands face as they attempt to tap into nostalgia while appealing to modern tastes. It contrasts the success of nostalgic brands like Bath & Body Works with struggling ones, and highlights young shoppers' preferences for both retro and contemporary styles in New York's Soho.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app