4min chapter

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The ETF Story 6: The Revolution

Trillions

CHAPTER

ETFs and the Hitting Strike

ETFs have grown immensely over the past decade to give you a sense they were at $600 billion in 2008. Most of the growth in AUM and mutual funds has actually been on the ETF side. The best new ideas will gain traction slowly but surely, and the worst of the old ideas will lose ground slowly but surely.

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