Using speaking as marketing for coaching

“I’m a big believer in consuming what you sell and practicing what you preach…it’s a useful step on the path to understanding what’s possible and for growing in the skill set of standing on stage in front of any number of people that makes your body react and become nervous.”

In this episode of The Speaker Lab Podcast, host Grant Baldwin sits down with Melanie Curtis, a world record-holding professional skydiver, seasoned coach, and sought-after keynote speaker. Their conversation explores Melanie’s unconventional career path, which began in the finance industry before she took the extraordinary leap into professional skydiving, amassing over twelve thousand jumps, and then eventually public speaking.

Melanie opens up about the challenges she faced along the way, including imposter syndrome, persistent anxiety, and the internal doubts that can hold back even the most driven professionals. She reflects on why each stage of her journey was essential and shares the turning points that nudged her toward treating public speaking as a serious business, rather than a side endeavor.

Throughout their discussion, you’ll hear advice on finding your target audience, building meaningful connections in both women-centric organizations and male-dominated industries, and leveraging storytelling to transform your message. Grant and Melanie also dig into the emotional side of entrepreneurship, the highs of big wins, the lows of self-doubt, and the importance of having a strong support network.

Whether you’re contemplating your first speech or looking to scale your speaking business, Melanie’s story will inspire you to trust your intuition, stay persistent, and redefine what’s possible for your own speaking journey!

You’ll learn:

• Using speaking for marketing a business
• Overcoming resistance, anxiety, and limiting beliefs
• The importance of high-level coaching and support systems
• How to practice speaking via Facebook/Instagram lives
• Gradual desensitization to rejection, visibility, and performance pressure
• To rely on support networks during discouraging times
• Designing personal boundaries for travel and gigs
• Distinguishing between type one and type two fun
• And much, much more!

“If I didn’t learn how to manage my fears, how to work with my fears and anxieties, my insecurities, I imagine I would have lived a really small life.”

Episode Resources

• Melanie’s Website
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• Book a Call with The Speaker Lab
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• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

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