i've heard that if you don't spend money advertising on amazon, there is no way to compete any more. Is that true? I mean, with one or two exceptions, every product that we advertise m and we spend millions of dollars a month, marketing, is generating prositive, positive contribution market. It's all profit center. The fact that it also happens to help generate more sales, generate more reviews, create a better ego system, better research result for us, that's great too,. But it's not as if it's a tax like some people say. i think hat hat they probably were able to develop some cool products, that doesn't necessarily mean it was good...