Introduction

My guest today is Julien Genestoux. Julien is the founder of Unlock Protocol which is a protocol for memberships built using blockchain technology. This enables memberships to not only be ultra secure but super easy to manage as its all done through a couple clicks through a wallet.

Julien was born for web3. He has been coding ever since he was a teen - constantly tinkering and building different software products but always thought there was better architecture for the internet. When he discovered web3 it was game over.

We discuss Juliens background, Unlock protocol and how the many of the problems with the internet stem from the fact that it currently has an ad-driven business model. Engagement means more money which means creating outrage is the most profitable strategy.

Julien is building a future that creates a new business model that will fix many of the deep rooted issues and create a better internet.

Please enjoy my conversation with Julien.

https://twitter.com/julien51

https://twitter.com/unlockprotocol