How to Define Sales in One Word

Bryan Bayless, the Vice President of Go-to-Market Operations at Gong, is a seasoned leader with a deep understanding of sales operations and strategy. With his extensive experience and expertise, Bryan has played a pivotal role in driving the success of Gong and its go-to-market initiatives. He brings a wealth of knowledge in sales operations, sales enablement, and analytics to his role. He leverages data-driven insights to identify areas for improvement, streamline workflows, and enable the sales team to deliver exceptional performance.

In this episode, Bryan discusses his approach to RevOps and how his focus on serving sellers and customers has been key to success. He stresses the importance of simplicity in processes and how to avoid internal complexity, while keeping the focus on the customer while emphasizing the importance of having a growth mindset, being gritty, and being in the know… all factors are the basis for awards at Gong and are key to building a great ops team. 

Resources: Wall Street Journal