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Mobile Gaming Market in 2024 with Lexi Sydow of Data.ai

Deconstructor of Fun

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The Impact of User-Generated Content on User Acquisition and Virality

This chapter discusses how user-generated content in mobile games can attract more users and enhance virality. Examples like TikTok and Farmville are used to highlight the power of sharing gameplay experiences. The importance of considering user-generated content when designing new games is emphasized.

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