This chapter explores the journey toward achieving product-market fit, emphasizing its gradual nature rather than a simple yes or no outcome. It discusses the importance of understanding user needs through direct engagement and iterative feature development, while highlighting challenges in competitive and niche markets. The conversation also delves into the significance of ongoing interaction, early adopters, and the role of introspection in identifying unfilled market needs as central to successful product development.
In this episode of Intercom on Product, we talk with Enzo Avigo, co-founder and CEO of June, a next-generation analytics platform dedicated to B2B SaaS. He shares his key learnings from his entrepreneurial journey so far, including the importance of product-market fit (PMF), the real value of getting into Y Combinator, and the growing significance of founder-led marketing. Leading the conversation is Mark Iafrate, GTM Lead, Webinars & Partner Marketing, Intercom.
Watch this episode on YouTube: https://www.youtube.com/watch?v=qha95Ig4gWw
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