16min chapter

Intercom on Product: Building Software in an AI-first World cover image

Start Good Trouble: Finding product-market fit, founder-led marketing, and getting into YC

Intercom on Product: Building Software in an AI-first World

CHAPTER

Navigating Product-Market Fit

This chapter explores the journey toward achieving product-market fit, emphasizing its gradual nature rather than a simple yes or no outcome. It discusses the importance of understanding user needs through direct engagement and iterative feature development, while highlighting challenges in competitive and niche markets. The conversation also delves into the significance of ongoing interaction, early adopters, and the role of introspection in identifying unfilled market needs as central to successful product development.

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