What's the Real Value of a Personal Brand?
Marketing School - Digital Marketing and Online Marketing Tips
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Personal Branding in the Age of AI
This chapter examines the growing importance of personal branding in a technology-driven world, especially as corporate identities become less personal. It emphasizes the need for authenticity in content creation, contrasting human emotional depth with AI-generated interactions. The discussion also touches on future trends in AI-enhanced content and service delivery, highlighting the potential for deeper audience engagement and regulatory considerations.
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