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Google's Austin Knight: Why Understanding Economics Is Important for Designers

Design Meets Business

CHAPTER

The Importance of Intellectual Curiosity in Design

The first step is intellectual curiosity. To recognize that actually the information about the business is very important. I've been in that exact situation many times and I have made the decision to not launch the feature in favor of the economic impact that it would have on the product. The beautiful thing about that is that, you know, constraints are the mother of innovation.

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