
Connecting the Dots Between Data, Analytics, and Customer Engagement
Banking Transformed with Jim Marous
00:00
Building a Strong Data and Analytic Foundation Is Hard
Only about 25% of organizations globally consider themselves adept at using basic insights to drive better customer experiences and product recommendations. Building a strong data and analytic foundation so damn hard? It is hard. And I would not, I wouldn't give us an A plus grade yet. But we're on the journey for being on the journey," he says. "It requires people in process change"
Transcript
Play full episode