Banking Transformed with Jim Marous cover image

Connecting the Dots Between Data, Analytics, and Customer Engagement

Banking Transformed with Jim Marous

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Building a Strong Data and Analytic Foundation Is Hard

Only about 25% of organizations globally consider themselves adept at using basic insights to drive better customer experiences and product recommendations. Building a strong data and analytic foundation so damn hard? It is hard. And I would not, I wouldn't give us an A plus grade yet. But we're on the journey for being on the journey," he says. "It requires people in process change"

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