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Effortless: Greg McKeown
Wisdom From The Top with Guy Raz
Effortless
Effortless doesn't mean lazy. Effortless can actually mean exertion, but in a smart, clear, and streamlined way. What we find is that the key is creating simple concepts. It takes a lot of thought and conversation to come up with something simple. But once you do, it makes everything more efficient afterwards.
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