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The Power of Focus and Playing The Game (on Leveling Up with Eric Siu) Pt. 1 - Aug ‘23 | Ep 634

The Game with Alex Hormozi

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The Balance of Short-Form and Long-Form Content

This chapter explores the strategic allocation of time and resources in producing short-form versus long-form content. The discussion highlights the team's role in creating shorts from longer videos, the financial investment in media operations, and the concept of media serving as a loss leader for business growth.

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