19min chapter

The Retail Pilot cover image

Twinning and Winning - How Alex & Mike Faherty Built the Faherty Brand One Colorful Thread at a Time

The Retail Pilot

CHAPTER

From Passion to Brand: A Fashion Journey

This chapter chronicles the speaker's evolution in the fashion industry, from childhood inspirations to establishing their own clothing brand. It highlights key moments, including leaving a successful position at Ralph Lauren, the influence of family, and the significance of sustainable practices. The narrative emphasizes the brand's identity, community involvement, and partnerships, showcasing a commitment to ethical fashion and native collaborations.

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