Scaling a Zebra

Stephanie Coontz: I would ask us to really ground back and question what we mean when we say scale. Do we mean one big company? Or do we mean noticing the giant sea and ground swell of all the other companies that exist that are not one company? She says it's a confusing pattern because there isn't one, that's the beauty of creativity. Coonta: The way you create an alternative is to create diversity and multiplicity and volume of these different types of experiments.