Pricing Climate and Health Risks in the Food System and the Potential of Health as a Lever for Consumer Demand

A conversation with Emma Fuller, co-founder of Fractal, about the transition to regenerative practices or outcomes of the millions of acres of broad-acre row cropping, corn, soy, and wheat in the US, Brazil, Argentina. Fractal provides farmers with equity financing by investing alongside them in their farmland to fund their growth.

We all know the amazing examples that are pushing the boundaries of agriculture: syntropic agroforestry, silvopasture, food forests, complex intercropping, very advanced CSA, no dig market garden, or even agroforestry at a relative scale. But what about the rest? What are we going to do with all those acres and how do we get regenerative practices, regenerative outcomes or outcomes we like and seek like soil health etc at scale? Is there a path to having hundreds of thousands of acres in transition? Can soulless investors and the least interested in soil health farmers get these outcomes? Is there strong consumer pressure?

---------------------------------------------------

Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag. 

Support our work:

• Share it
• Give a 5-star rating
• Buy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture

----------------------------------------------------

More about this episode on https://investinginregenerativeagriculture.com/emma-fuller.

Find our video course on https://investinginregenerativeagriculture.com/course.

----------------------------------------------------
The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice.

Thoughts? Ideas? Questions? Send us a message!

https://foodhub.nl/en/opleidingen/your-path-forward-in-regenerative-food-and-agriculture/

https://groundswellag.com/2025-speakers/

Find out more about our Generation-Re investment syndicate:
https://gen-re.land/

Thank you to our Field Builders Circle for supporting us. Learn more here

Support the show

Feedback, ideas, suggestions?
- Twitter @KoenvanSeijen
- Get in touch www.investinginregenerativeagriculture.com

Join our newsletter on www.eepurl.com/cxU33P!

Support the show

Thanks for listening and sharing!