How Has It Evolved Over the Years?

Icthats and i don't know what it was like like when you started. And then was, cause i never really been big utilizing esiocus. That's ome my main role. So i'm interested in how it's changed over the years. It's evolved a lot. It hasn't it hasn't. A lot of the same best practices, writing good content, doing writing for your audience, understanding how people are searching, all that is still so core rto o and it was important back then. Things that have changed are, i don't get asked for, i don’t get asked at all any more, why do i even need a webs