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#250 - Roy Rubin, Magento - From UCLA Dorm Room to $200+ BILLION in GMV

DTC POD: How The Best Brands Are Built

CHAPTER

What I Didn't Take Into Account Was Support

Mike King started Shopify as a product company but soon realized he didn't have enough support. He decided to pivot the business model and offer an enterprise offering, which has since sold tens of millions of dollars. The question for us is how we create enough revenues and do so quickly to be able to continue to mature? But it wasn't clear on day one that this was where we would end up.

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