Special GA4 & Shopify Episode -- Going Deep On Reporting Changes With Dan LeBlanc @ Daasity
Conversion Tracking Playbook
00:00
Defining How You're Going to Collect That Data
The Shopify Google channel that was just released, kind of a word soup here, but there's the Google channel app that is native to Shopify and they released their GA4 integration last week. Are you using the native Google app, which is, again, it's not shop, why did it build it shop as far as we know Shopify is not supporting it? And this also means then that as merchants try to create their reports in GA4, everything is going to look different than it did in UA. Can you speak maybe specifically to some of the things that merchants and their agencies are going to have to be very mindful of as they're setting up when it comes to things
Transcript
Play full episode
