I think Shopify's infrastructure, the actual technology stack that these millions of stores are built on is world class. The reason you see Kith or a billionaire boys club or Kylie or Kanye or Mr. Beast or mischief one of my favorite news stores, do these massive drops? It's because fundamentally, there's very few places that you can get that type of infrastructure. These are the largest flash sales in the history of the planet. We've never had that type of sales permitted or per second or per millisecond the way that we are seeing now when Mr. Beast drops festivals or mischiefs just drop something with Rihanna last week. In some cases, there's so much pent

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