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How to Create a Successful Kickstarter Campaign
Your email list consists of people who have opted in to hear from you so you can email them about normal launches as well as your Kickstarter campaign. Use specific referral links for different aspects of the campaign for tracking return. I initially mocked up the book using cover images on mockupshots.com and then resized them in Canva in order to create social media images. It was a lot of work but I really enjoyed it weirdly and I need to do more of this for my other books especially as with Tropovite Facebook and Instagram link directly into my store so I can tag books. These days social commerce is a lot smoother through mobile so someone can see an image on social click through