
The MASSIVE Shift in How We Buy Software, with Sam Senior
B2B Growth
00:00
Introduction
Sam Senior is co-founder, CEO at TestBox. TestBox exists to help you test and compare B2B software. Sam: 85% of decision makers have a day one list of software vendors when they're looking to potentially make a purchase. How are many software vendors really in danger of potentially kind of falling behind?
Transcript
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