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#76: How to Succeed With Bigger Clients and Their Gatekeepers
Marketing Made Simple
Do You Have a Sales Toolbox?
At GoPost Group, we help to build out what we call a sales toolbox in order to arm the champion. It's really consists of a digital version of the message that includes the knowledge, the value proposition, and the passion. So getting passion on a PDF is difficult; having a video element to it is important. Both the video and the PDF should really focus on what problems you're solving for the customer.
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