Innovation - What's the Problem With an Innovation Department?

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Roxanne Jones: You need people who are very, very aware of what your consumers want and need. She says they should be in touch on a autoangistic, a constant basis with their consumer. Jones: A friend of mine named richele de vaux is a Consumer Insigts researcher. Her report blew the socks off an athletic compression sock company's founder. The messaging changedt the way in which to think about the product changing as a result, growth just exploded.

Are you struggling to adapt to a recent change in your life or business? No matter what your personality type, research shows that people move through 4 stages when a massive disruption occurs: 1) Panic 2) Adaptation 3) New Normal 4) An “I wouldn’t go back” moment where you no longer wish for the old normal. Your adaptability depends on how efficiently you can move through those four phases and how much belief you have that your “I wouldn’t go back” moment is coming.

In today’s episode, Donald Miller talks with Jason Feifer, Editor-in-Chief of Entrepreneur Magazine, a startup advisor, podcast host, and author of the new book Build for Tomorrow. Listen in to learn how you can move through unexpected changes with poise and use them as opportunities to grow and innovate.

Order Build for Tomorrow now at JasonFeifer.com/Book, Amazon or wherever you buy books.

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