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9min chapter
K#553 Chinese E-Commerce: Karos China-Erfahrungsbericht mit K5 CEO Sven Rittau
Kassenzone | CEO Interviews
Dynamik des chinesischen E-Commerce
In diesem Kapitel wird die Zielgruppe von E-Commerce-Plattformen in China untersucht, wobei der Fokus auf Anbietern wie Pinduoduo sowie deren Strategien in ärmeren Regionen liegt. Außerdem wird die agile Reaktion chinesischer Unternehmen auf Marktveränderungen und regulatorische Herausforderungen im Vergleich zu europäischen Unternehmen analysiert.
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