How to Create a Newsletter

I had started mine with MailChimp and that was working really well for me for a long time. There were a number of automations that I wanted to do with onboarding and it was hard. We have just switched over to ActiveCampaign which allows you to build sequences. This is called a nurture sequence. Someone comes in and they get a welcome message. A little bit later they get a different thing that has some additional evergreen content as they are being folded into the regular flow.