5min chapter

Pivot cover image

Elon's Million Dollar Giveaway, OpenAI and Microsoft Tensions, and Guests Chantal Fernandez and Lauren Sherman

Pivot

CHAPTER

Adapting Fashion Strategies in a Changing Market

This chapter examines the struggles of a prominent lingerie brand in shifting its marketing and products to align with the growing consumer preference for comfort over sensuality. It also draws parallels to the success of athleisure brands, while featuring guest insights and sponsor messages.

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