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Becoming Nike | The Crazy Idea | 1
Business Movers
Phil's Crazy Idea
Phil visited Hong Kong India Cairo and Europe on his round the world trip in December 1962. He was itching to get home to pick up his shoe samples and start his new business venture. Onitsuka sent 12 pairs of creamy white running shoes with curved blue stripes down the side. Phil's dad grunted with surprise when he saw them but Phil couldn't hide his glee. The old man only responded with a perceptive question How was Phil actually going to sell these? His father's next question was and when is he going to get his $50 back?
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