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278: Re-envisioning the SDR role through the lens of a Demand Gen Marketer

The Predictable Revenue Podcast

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How Do You Get More SDRs Out of Your Sales Funnels?

I love a good funnel. How do you think sales leaders get stuck on the on the volume versus quality? It's predictable, allegedly. I'm pretty sure a lot of a lot of organizations like a good funnel because it gives them a sense of comfort. What can we expect? We have one SDR. They can make a hundred miles a day. We know if they do that, we're going to get one opportunity out of it. Well, what if we have 10 S DRs? Does that mean we get 10 opportunities? What if we have a thousand SDRs? Do we get a thousand opportunities? So there's that aspect of it where is it just more resources

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