12min chapter

The Value Pricing Podcast cover image

AI in Action: Enhancing Value Pricing Strategies

The Value Pricing Podcast

CHAPTER

Shifting from Time-Based to Value-Based Pricing: The Importance of Client Options

This chapter explores the shift from traditional time-based pricing to value-based pricing in the accounting industry. It emphasizes the importance of customer perception in determining value and introduces menu pricing as a strategy for enhancing client choice and satisfaction.

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