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2min chapter
Context Vs. Cookies With Dotdash Meredith's D/Cipher Lead
AdExchanger
Success Factors of D/Cipher in Ad Tech
This chapter provides an in-depth analysis of the success factors behind D/Cipher, Dotdash Meredith's ad tech platform, focusing on effective product management and scalable advertising solutions. It emphasizes the platform's strong grasp of consumer behavior and dedication to high-quality content as key elements of its differentiation in the industry.
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Discover
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