You Have to Fight for Your Standards Every Day, or Fight for Your Culture Every Day

i think what's so powerful about your approach here to enforcing standards is how do we hold players accountable? And even accountability these days sort of brings us back to this idea that it's a fight, you know, always a tug of war. I'm thinking, i'm in a relationship, and we've got to get through somethings, just like i do with my marriage. But i o if you could talk a litle bit about the philosophy you're trying to lay out here. It's approaches enforce their standards. You mention the importance of that approach for enforcing standards as well.