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Getting Your SaaS Pricing & Packaging Right (with Dan Balcauski, Founder & Chief Pricing Officer @ Product Tranquility)

One Knight in Product

CHAPTER

Is Your Pricing Too High?

Pricing can be an early warning signal to say, actually, yo, this is something that's not working for you. There should be some amount of fair distribution among those packages. No buyer, well, actully. I have heard of cases where customers have said, after a purchase, i would have paid you ten times more for this. But generally, what you'll hear, especially from salesfolks, is that our pricing is too high.

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