Attentive: Kasey Hickey on ruthless prioritization
Content, Briefly
Navigating Content Creation in Organizations
This chapter explores the intricacies of managing content creation within an organization, emphasizing collaboration between teams over mere project delivery. It highlights the integration of tech writing and customer education into customer success, while addressing the challenges of communication and content distribution. By advocating for structured processes and prioritization, the speakers showcase how smaller teams can leverage creativity and agility to optimize content strategies.
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