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Gamification – does making things fun work?
Digital Planet
You've Been Played, or How Corporations, Governments and Schools Use Games to Control Us All
Adrian Hahn is the CEO and founder of Games Developer Six to Start. He also co-creator of one of the world's most popular gamified apps, Zombies Run. His book argues that gamification in various scenarios isn't actually always about fun and games. Some companies are trying to add all sorts of game-like elements to motivate workers.
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