Is There a Difference Between a Prototype and a Product?

Design thinking is a mindset (almost a way of life). It opens you up to new directions and perspectives. And the more you exercise the design thinking muscle, the better you get at it. Each time you engage with the process, you end up feeling more capable. As founder of IDEO and the Stanford d.school, David Kelley has been practicing design thinking for nearly 30 years. He’s passionate about using design to help unlock creative confidence in everyone from students to business executives. As instructor of our new online class, Hello Design Thinking, David brings his years of learning and expertise to this design thinking introduction. Join IDEO U Dean Suzanne Gibbs Howard and IDEO U Co-Managing Director Coe Leta Stafford for a discussion with David on design thinking as a roadmap for routine innovation. An audience Q&A will follow.