Navigating Niche Tools and Revitalizing Engagement Strategies

Welcome to another episode of the Niche Pursuits News Podcast! 

This week Jared Bauman and guest host Thomas Smith tackle the most important industry headlines, share some fantastic tips related to their side hustles, and offer some interesting ideas arising from their weird niche sites.

They discuss China’s launch of DeepSeek - https://arstechnica.com/ai/2025/01/china-is-catching-up-with-americas-best-reasoning-ai-models/

https://www.theatlantic.com/technology/archive/2025/01/deepseek-china-ai/681481/

They talk about OpenAI’s response - https://www.nytimes.com/2025/01/29/technology/openai-deepseek-data-harvest.html?unlocked_article_code=1.tE4.0cFF.azvHZ0SL1uuc&smid=url-share

They discuss Hubspot’s SEO collapse - https://searchengineland.com/hubspot-seo-organic-traffic-drop-451096

https://www.aleydasolis.com/en/search-engine-optimization/hubspot-blog-rankings-drop-analysis/

They mention that the Google Quality Rater guidelines are updated - https://www.searchenginejournal.com/google-updates-search-quality-rater-guidelines-what-to-know/538259/

They discuss TikTok and Microsoft - https://www.bloomberg.com/news/articles/2025-01-28/trump-says-microsoft-eyeing-tiktok-bid-with-app-s-future-unclear?cmpid=012825_marketsdaily&utm_medium=email&utm_source=newsletter&utm_term=250128&utm_campaign=marketsdaily

Jared’s weird niche site - https://www.mousemingle.com/Welcome

Thomas’s weird niche site - https://wildturkeylab.com/

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