The My Wife Quit Her Job Podcast With Steve Chou cover image

473: The Great Amazon Shake-Up Of 2023: What It Means For The Future Of Online Selling With Chad Rubin

The My Wife Quit Her Job Podcast With Steve Chou

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How to Succeed on Amazon

Amazon is a tough marketplace to succeed on, but I do think that there are niches to exploit. And so even if you look at Hoka, the brand Hoka, I love their running shoes. But then they have these very unique exclusives that are off Amazon. So we liquidated 75% of our inventory. Anything I couldn't sell, we donated. And I still rationalize the heck out of the company. It's probably in the 200s or 550 stews right now based on headcount. We definitely did work more with somebody doing PPC in India and Romania. That was so good that I increased his role and he actually manage profit share with me. He

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