#327: How Story Attracts Attention to the Unnoticed Entrepreneur
Business of Story
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How Did You Get Into the World of Public Relations?
Jim Park is the founder and CEO of east west public relations. He talks about how he used story telling to help his clients grow their brands. Also shares some insights from his new book, which we will talk about in a minute. The full interview can be heard on BBC Radio 4 this Sunday at 10am GMT.
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