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Navigating Athlete Endorsements and Representation
This chapter explores the complexities of athlete endorsements, focusing on high-profile cases like Tom Brady and Steph Curry's connections with FTX. It emphasizes the contrasting financial strategies in sports, particularly in baseball and basketball, and the evolving sports agency landscape aimed at promoting inclusivity and support. The discussion highlights the importance of providing guidance and opportunities to young athletes, addressing systemic challenges while fostering a more collaborative environment in the industry.