The Truth Is Uglier Than We Thought with David Borlace
The Fully Charged Podcast
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How to Incentivize People to Do the Right Thing
I've had probably 10 or 12 phones in my life cell phones, you know. I don't even know where they are. And there's no incentive to take them back. So let's incentivize people to do the right thing. It's quite simple. You know, give us, give people whatever it might be, a five or something when they take a phone back to Tesco's and stick it in a box in Tesco's - that way people will do it. Yeah. But at the moment, there'sno incentive to do that. Everyone or most people hoard their phones thinking, well, I've got this is this was a value when I bought this phone.
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