S21 E5: We Mistake Information for Intimacy (Marcus Collins)
The Next Big Idea Daily
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The Power of Netnographic Research
Marcus Collins is the author of What We Do, Who We Want To Be and The Power Behind Culture. He says marketing needs to be more like stand-up comedians: "Remarkers do that" His work has been inspired by his experience observing people on social networking sites such as Reddit. Will Wild Adventures continue next week when he'll talk with Shelby Stanger about her new book 'Shelby'
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